COMUNIFASHION

MADE IN …
TO SELL OUT

Conquering new customers and new markets, bringing abroad our taste, culture and uniqueness of our products.

Meeting the challenge of globalization, beginning from our DNA, our strengths and values.

THINK LIKE A CUSTOMER

Studying new markets peculiarities and the strategies of the brands that managed to take them over. Understanding what the customers of those markets have, require and dream.

MOVE GLOCAL

Assessing if our products, our prices and our image are suitable for new markets and their customers. Defining actions to be taken to make our offer more internationally appealing and at the same time effective for specific new markets.

CHOOSE THE RIGHT PARTNERS

Defining the best commercial strategy for each country, the sales channels to be used and the type of clients to focus on. Selecting the most appropriate local partners, setting precise goals and measuring the results achieved.

MISSION

Helping companies to carry out an “internationalization” process.
Supporting the management in fine-tuning the company’s offer, communication and positioning so that the brand can be known, appreciated and recognized also in new markets.

EXPERTISE

Thanks to important managerial experiences in internationally developed Fashion and Lingerie companies, we support our clients on two sides:
ADVERTISING - creating a strong internationally appealing image and setting focused Media plan;
SALES - defining for each new market the best strategy in terms of product, pricing, promotions and local partners.
WORKS:
ADV campaigns, shootings, websites, social media, events, POP and fair materials.Creation of sales networks and management of key clients, department store and e-retailers.

WHAT WE ARE

Comunifashion is a consultancy agency, fast, small and super specialized in ready-to-wear, underwear, nightwear and beachwear. An agency that has born for supporting companies that intend to undertake an internationalization process.

WHAT WE OFFER

A new kind of agency which is the ideal reference point for export and marketing managers, since we share the same background, we speak the same language and we have already experienced many of the challenges that companies now have to face.

WHAT WE THINK

Nowadays the competitive scenery is increasingly complex and having a good product it’s not anymore enough to successfully enter new markets. A deep study of the competitive environment is needed, just as method, strategy and planning.

WHO WE SPEAK TO

We address to all fashion and lingerie companies, that are ready to "put themselves out there", innovating their offer and their image to make their brand more appealing for new markets and new customers.

HOW WE MOVE

Studying the company, the brand and its DNA. Understanding what could make its offer more appealing for new markets and which of them could better welcome its products. Defining with the management precise goals and an effective strategic pattern.

WHEN WE STARTED

Founded by Michele Baggio in 2015, after a lengthy career started in the account department of the Armando Testa advertising agency and culminated with managerial roles of increasing importance in the marketing and sales departments of prestigious Italian fashion and lingerie companies.

Advertising

Campaigns selection *
Miss Sixty FW | RefrigiWear FW
Energy FW | Murphy&Nye FW
Killah FW | Antony Morato FW

New Works
Tie-Ups
Pittarosso
Oscalito Fashion Collections
Oscalito Basic Women's Collection
Oscalito Basic Men's Collection
Natyoural
LaTilde
Tissa Fontaneda New Logo

* This is a selection of the projects managed by the Agency or during our previous working experiences in different companies, supported by external creative teams